Digital Marketing Certification

Certificate of Art - Digital Marketing

School of Business Admin

Degree Specific Credits: 24

Required Cumulative GPA: 3.0

Catalog Year: 2017-2018

Note: All students pursuing a Digital Marketing Certificate must also complete the degree requirements for one of the business majors.

The 3.0 GPA requirement pertains specifically to the 24 credits listed below, not a student’s cumulative GPA. 

Please meet with a Digital Marketing Certificate advisor for assistance (see SoBA Advising for list of advisors by major).


Digital Marketing Certificate - Requirements21
Digital Marketing Certificate - Electives3
Total Hours24

Digital Marketing Certificate - Requirements

Rule: All courses are required

BMIS 372Information Infrastructures3
BMIS 373Business System Analy & Design3
BMIS 478E Commerce a Managerl Prspctv3
BMKT 342Marketing Research3
BMKT 343Integrated Marketing Comm3
BMKT 420Integrated Online Marketing3
BMKT 460Mktg Hi-Tech Prod & Innov3
Total Hours21

Minimum Required Grade: C- 

Digital Marketing Certificate - Electives

Rule: Take 3 credits from the list below.

Select one from the following:3
Introduction to Data Analytics
Business App Development
Introduction to Consulting
Intro to GIS for Forest Mgt
Intro to GIS and Cartography
Intro to Media Arts
Introduction to Film Editing
Digital Technology in the Arts
Intro to Photoshop
Intro to Web Design
Total Hours3

Minimum Required Grade: C-