Digital Marketing Certificate
General Certificate Requirements
Additional requirements for graduation can be found on the Degree/Certificate Requirements for Graduation page.
Unless otherwise noted in individual program requirements, a minimum grade point average of 2.00 in all work attempted at the University of Montana-Missoula is required for graduation. Please see the Academic Policies and Procedures page for information on how your GPA is calculated.
Courses taken to satisfy the requirements of a major, minor, or certificate program must be completed with a grade of C- or better unless a higher grade is noted in the program requirements.
POST-SECONDARY CERTIFICATE - DIGITAL MARKETING
- All students pursuing a Digital Marketing Certificate must also complete the degree requirements for one of the Business majors.
- This program requires a 3.0 GPA in the listed course requirements.
Course Requirements
| Code | Title | Hours |
|---|---|---|
| Required Courses | ||
| Complete all of the following courses: | ||
| BMIS 326 | Introduction to Data Analytics | 3 |
| BMIS 373 | Business System Analysis & Design | 3 |
| BMIS 478 | E Commerce: a Managerial Perspective | 3 |
| BMKT 342 | Marketing Research | 3 |
| BMKT 420 | Integrated Online Marketing | 3 |
| BMKT 460 | Marketing Hi-Tech Production and Innovation | 3 |
| Electives | ||
| Complete three credits from the following courses: | 3 | |
| Business App Development | ||
| Advanced Network & Security Management | ||
| Introduction to Consulting | ||
| Telling Stories with Data | ||
| Database Design | ||
| Intro to GIS for Forest Mgt | ||
| Intro to GIS and Cartography | ||
| Intro to Media Arts | ||
| Introduction to Film Editing | ||
| Intro to Web Design | ||
| Total Hours | 21 | |