Business Analytics M.S.
Master of Science - Business Analytics
College of Business
Catalog Year: 2022-23
Summary
| Code | Title | Hours |
|---|---|---|
| Course Requirements | 21 | |
| Elective Courses | 11 | |
| Total Hours | 32 | |
Degree Specific Credits: 32
Required Cumulative GPA: 3.0
Notes
- The Masters of Business Analytics (MSBA) is a 32 credit, one year program, offered through flexible delivery, either on campus or off campus using Zoom technology.
- Upon completion of the program foundation classes, the one year MSBA consists of 21 credits of required courses and 11 credits of electives, to assist in self-designing a program to meet your individualized needs.
- All coursework focuses on providing experience with both hard technical skills and soft business skills.
- The core curriculum includes the study of business intelligence, big data analytics, business statistics, statistical computing, data mining and management, and communicating insights based on data analysis and associated decision-making.
- Prior to starting the MSBA program, student must complete the required foundations courses.
Course Requirements
| Code | Title | Hours |
|---|---|---|
| Complete all of the following courses: | ||
| BMIS 601 | Business Intelligence | 3 |
| BMIS 625 | Mining of Text & Unstructured Data | 3 |
| BMKT 642 | Advanced Marketing Research | 3 |
| BMKT 670 | Applied Data Analytics | 3 |
| BMKT 673 | Advanced Applied Modeling | 3 |
| BMKT 680 | Big Data and Innovation | 3 |
| BMKT 699 | Capstone | 3 |
| Internship/Work Experience | ||
| Total Hours | 21 | |
Minimum Required Grade: C
Elective Courses
Notes:
- A wide variety of elective opportunities allows students to customize the program to their own career goals. The electives listed below are a sample of the electives that are available. Having an array of options allows students to design the MSBA program to meet their needs. Electives also include independent studies and internships.
- Integrated Online Marketing
- Data Visualization
- Applications of Mining Big Data
- Investigations
- Digital Tech in the Arts I
- Introduction to Consulting
- Management of Information Systems
- Explore full descriptions of core classes and electives in the MSBA program.
| Code | Title | Hours |
|---|---|---|
| Complete 11 credits of elective courses. | 11 | |
| Total Hours | 11 | |